- Development
How we increased traffic by 190% for Limitless Travel
Date
2023
Client
Limitless Travel
Category
AI Visibility Audit
Location
Birmingham , UK
A 190% increase in organic traffic, and in only six months our campaign with Limitless saw the numbers of clicks and impressions double. With our help, Limitless Travel really stands out in its niche!
Key Metrics
+190% Clicks
More clicks over the last 3 months compared to the same period last year!
+41% Keywords
Since working with RobotZebra, the keywords ranking for Limitless Travel on the first page of Google results increased: from 93 keywords first-page rankings year-on-year.
+123% Impressions
More impressions over the last 3 months compared to the same period last year!
About the client
Limitless Travel is a holiday provider for people with a wide range of mobility restrictions and disabilities. Their team is made up of people who have disabilities themselves, and people with specialist knowledge of disabilities and the care industry.
Problem Statement / Challenge
Limitless Travel aimed their campaign at ranking for niche industry keywords relating to accessible holidays and disabled-friendly travel.
- Implementation / Approach / Solution
What did we do to achieve these increases?
Get a complete, data-driven report revealing how your brand performs in AI-generated answers — with clear next steps to improve visibility and authority across platforms.
Challenged the leading brands with a fresh domain
Overtook concrete-based products that make up main competitors
Continued to increase their part of the market share
Achieved higher visibility, more traffic and conversions from Organic search
Continued to optimise main pages for content and speed
Traffic change
- Limitless Travel has experienced an immense growth over the past nine-month period, with a particularly very large increase in clicks and impressions over the past month!
- Limitless Travel achieved 21,600 clicks and 2,170,000 impressions, compared to 15,000 clicks and 1,210,000 impression compared to the previous 6 months!
Traffic change year on year
- Limitless Travel now experiences much greater traffic than in previous years, receiving nearly 3 times as many clicks.
- Over the last three months, the site had 9,700 clicks and 1,110,000 impressions, whilst the previous months the site had only 3,350 clicks and 498,000 impressions.
- The site achieved 190% more clicks and 123% more impressions over the last 3 months compared to the same period last year!
Keyword Rankings
- The total number of UK keywords being ranked for has more than doubled over the last year, increasing by 1,260 from 954 to 2,214!
- From February to January, the keywords ranking on the first page of Google results increased: top 3 UK– from 34 to 51, and total from 93 to 131 – that’s a 40%increase in top 10 results!
Specific keyword wins
- Since RobotZebra started working with Limitless Travel, our SEO campaign has boosted the rank of several high-value keyword.
- Numerous keywords have risen in rank and have brought Limitless Travel into the first page of the Google search results!
- One important win is the keyword “disabled holidays uk with entertainment”, which now shows Limitless Travel at the top of the Google results with a featured snippet!
- What our clients say
RobotZebra are an exceptional team who executed top tier SEO campaigns for Fibex.
"I couldn't recommend RobotZebra more if I tried. The team are a fountain of knowledge, always providing us with informed, tailored recommendations and solutions. In turn, this has enabled us to measurably improve our SEO performance over the last four years. Whether they're simply making us aware of a Google update and how it might impact our performance, or helping us implement direct improvements on our website, they're always on the ball and up to date. They take a genuinely consultative approach, putting in time to understand our needs and advising accordingly. Beyond that, they're a genuine pleasure to work with."
"I found Robert Zebra to be a professional, skilful, and helpful SEO service company. They were able to help us improve website's ranking in search engines and get more traffic for our business. They were also able to help us with troubleshoot some technical issues we were having. I would recommend their services to anyone who needs help with their website's SEO."
"RobotZebra are an exceptional team who executed top tier SEO campaigns for Fibex. They went above and beyond to help us meet and exceed our SEO targets. Their expert knowledge was invaluable, and everyone was lovely to work with. I highly recommend to anyone looking to improve their SEO."
"RobotZebra is an amazing partner and, even more importantly, the guys and girls working there are absolutely incredible. Not only they helped us reach our objectives with great work ethic but they have always gone out of their ways to support us. I highly recommend them to anyone."
How we increased traffic by 190% for Limitless Travel
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