- Development
How we increased traffic by 330% for Ultima Environmental Store
Date
2023
Client
Ultima Environmental Store
Category
AI Visibility Audit
Location
UK
330% more organic traffic. We increased clicks and impressions by 44,300% and 7192% respectively in only nine months. Our work has allowed Ultima Environmental Store to become a leader in the specialist cleaning industry.
Key Metrics
+330% Clicks
More clicks over the last 28 days compared to previous!
+68% Impressions
More impressions over the last 28 days compared to previous!
+250% Keywords
Since January to September, the keywords ranking on the first page of Google results increased: top 3 UK – from 0 keywords in January to 25 first-page rankings in September, and total from 20 to 152!
About the client
Ultima Store is a professional cleaning supply store of 20 years experience.
Their specialist industrial cleaning materials have been designed to sanitise and protect the wellbeing of users, while also lowering costs and reducing the environmental impact.
Problem Statement / Challenge
Ultima Store has aimed their campaign at increasing rankings visibility for the key niche keywords relating to industrial cleaning supplies.
- Implementation / Approach / Solution
What did we do to achieve these increases?
Get a complete, data-driven report revealing how your brand performs in AI-generated answers — with clear next steps to improve visibility and authority across platforms.
Challenged the leading brands with a fresh domain
Overtook concrete-based products that make up main competitors
Continued to increase market share
Achieved higher visibility, more traffic and conversions from Organic search
Continued to optimise main pages for content and speed
Traffic change
- Ultima Environmental Store has experienced an immense growth over the past nine-month period, with a particularly very large increase in clicks and impressions over the past month
- The site had 330% more clicks and 68% more impressions over the last 28 days compared to the previous!
- Since January, when Ultima Store had 0 clicks and 48 impressions from Google, to September – we’ve achieved 444 clicks and 3500 impressions, increase of 44300% and 7192% consecutively!
Keyword Rankings
- The number of UK keywords being ranked for has increased by 21 over the last month, from 133 to 154
- Since January to September, the keywords ranking on the first page of Google results increased: top 3 UK – from 0 to 25, and total from 20 to 152 – that’s a 2500% and a 670% increase!
Specific keyword wins just during September
Multiple relevant keywords increase from 6th + page of Google results onto the second, nearing the first page now!
- What our clients say
RobotZebra are an exceptional team who executed top tier SEO campaigns for Fibex.
"I couldn't recommend RobotZebra more if I tried. The team are a fountain of knowledge, always providing us with informed, tailored recommendations and solutions. In turn, this has enabled us to measurably improve our SEO performance over the last four years. Whether they're simply making us aware of a Google update and how it might impact our performance, or helping us implement direct improvements on our website, they're always on the ball and up to date. They take a genuinely consultative approach, putting in time to understand our needs and advising accordingly. Beyond that, they're a genuine pleasure to work with."
"I found Robert Zebra to be a professional, skilful, and helpful SEO service company. They were able to help us improve website's ranking in search engines and get more traffic for our business. They were also able to help us with troubleshoot some technical issues we were having. I would recommend their services to anyone who needs help with their website's SEO."
"RobotZebra are an exceptional team who executed top tier SEO campaigns for Fibex. They went above and beyond to help us meet and exceed our SEO targets. Their expert knowledge was invaluable, and everyone was lovely to work with. I highly recommend to anyone looking to improve their SEO."
"RobotZebra is an amazing partner and, even more importantly, the guys and girls working there are absolutely incredible. Not only they helped us reach our objectives with great work ethic but they have always gone out of their ways to support us. I highly recommend them to anyone."
How we increased traffic by 330% for Ultima Environmental Store
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